CaseStudies
CaseStudies
WHOWEWORKWITH
Secretlab
Thekingofgamingchairs
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Strategy
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Creative
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Content
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Social
Not all gaming chairs are created equal! We partnered with gaming chair brand, Secretlab, to showcase their entire product offering, leading up across the year to the launch of the Titan Evo 2022 and the seasonal peak sales events.
With a focus on Black Friday as the key sales moment, we created a multi-channel campaign across web, long-form and short-form video content, social and display advertising. Oh…and did we mention we even wrote and recorded our own rap for the campaign?
WhatWeDid
- Short-form video content creation and distribution on TikTok owned channels
- YouTube video content distributed through owned channels
- Paid social activity
- Editorial content – buyers guides and features
- Onsite banner advertisement in BGFG network
- Strategy and campaign planning
Through creation of relevant, engaging and platform-optimised content, we were able to drive…
REsults
(click to watch)
Comino
ButcanitplayFortnite?
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Creative
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Content
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Social
A PC that costs $28,000…but can it run Fortnite? We created a cross-channel TikTok campaign to showcase the insanely powerful Comino Grando RM and the key features of this beast of a machine. Loaded with four beefy RTX 3090 GPUs, a Ryzen Threadripper PRO and a staggering 256GB of RAM this PC is unlike anything we’ve ever seen before…so of course we had to play Fortnite on it!
Across all of our owned channels the organic videos received…
WhatWeDid
- Short-form video content creation and distribution on TikTok owned channels
Across all of our owned channels the organic videos received…
REsults
(click to watch)
StormforceIntel11thGen
Enteringanewgeneration
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Strategy
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Creative
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Video
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Content
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Social
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Advertising
On the launch of Intel’s new 11th generation CPUs, we collaborated with Stormforce on a cross platform brand campaign covering editorial, video and display advertising. With a focus on driving awareness and impressions, we showcased the full range of new Stormforce 11th gen equipped PCs and achieved over 700K impressions across all of the campaign activity.
WhatWeDid
- YouTube video content creation and distribution on owned channels
- Product benchmarking and testing
- Editorial buyers guides on WePC
- Onsite display advertising in the BGFG network
Across all the activity we generated…
REsults
(click to watch)
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